WHO WE ARE

We’re a straight-talking, get-it-done brand activation agency. We believe in creativity, authenticity and practicality, and approach every project with this triple lens; tinkering and tongue-clicking until the magic of a great idea has been seamlessly woven into the nuts and bolts of logistics. It’s this subtle art, mastered from years of experience that gets audiences not only paying attention, but talking about and connecting with your brand.

POP is headed up by Mandy Wilson who, with over a decade of brand activation firepower, prides herself on not only providing creative solutions to clients, but also being easy to work with, collaborative and solution focused - values in which she has founded POP on.

Mandy has worked in senior positions in various agencies across many different brands rolling out small local events to large national and international brand activation campaigns.

We're new in town

WHAT WE DO

POP provides a full brand activation service, bringing campaigns and brands to life in a way that makes people want to pay attention. We work closely with our clients from concept development through to delivery and reporting to ensure seamless and successful activations that are delivered on time, on brief and on budget. We also work collaboratively with partners and agencies to activate existing concepts and provide promotional staff.

BRAND ACTIVATION

What we do

ROADSHOWS

SPONSORSHIP LEVERAGING

DIGITAL INTERACTIVE EXPERIENCES

EXHIBITIONS & INSTALLATIONS

PROMOTIONAL STAFFING

EVENT

DESIGN & MANAGEMENT

How we work

HOW WE WORK

WE WORK DIFFERENT.

Because we are different. Being nimble, with Mandy at the helm, we’re able to tailor our team as well as our approach to perfectly suit each project, making sure our clients get results that are spot on every time. Mandy will oversee all components of your project from end to end, ensuring consistency and successful outcomes.

WE WORK SMART.

We know the importance of good suppliers, and ours look after us because we work closely, collaboratively and respectfully with them on every job.

WE WORK HARD.

From the initial meeting to the campaign wrap-up we pedal hard to provide creatively effective solutions for clients and memorable experiences for consumers. We like to work as a true partner to our clients, collaborating to find the best solution to meet objectives, timelines and budgets.

What we're about

WHAT WE'RE ABOUT

At POP, we believe in being authentic. An always honest and genuine approach to everything we do is what sets us apart. From the way we do business every day to the kind of campaigns we deliver, we know authenticity is what makes people really connect - and that’s the business we’re in.

POP Promotional Staffing

PROMOTIONAL STAFFING

POP is the only promotional staffing agency located in the Geelong region and boasts a team of highly motivated, reliable and engaging staff. Our talented promotional staff with their positive, can-do attitude are the perfect addition to any event or brand activation campaign. Unlike many other agencies, Mandy personally interviews each and every staff member to ensure they are the right fit and share the same values as POP.

"Pop Activation staff have become an integral part of the GMHBA sponsorship team, working at a number of our events including Geelong Cats match days, player appearances and GMHBA member clinics. Always enthusiastic, on time and reliable their staff are highly engaged and motivated. Mandy is great at matching the appropriate staff to the event brief and her hands on approach and eye for detail has made all the difference.

It's also great to see a Geelong business invest in young Geelong people and help them gain marketing and event experience.”

Kate Farley

Sponsorship and Events Manager

GMHBA